How fast fashion is shaking up the luxury industry
thedrum.com
How fast fashion is shaking up the luxury industry
Younger consumers used to Zara, Shein and Boohoo now expect the same speed to market from Gucci, Burberry and Coach. As part of The Drum’s Fashion & Beauty Focus, we explore whether these high-end brands risk losing their prestige by appeasing the next generation of shoppers.
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