A factory vacant land Melbourne laneway island site = a developer’s dream. Now, here’s the reality: Most large developers will bulldoze this entire block and put up a high-rise. Why? Because the land value now justifies towers — and you can see them going up all down the street. But me? I specialise in warehouse conversions. I retain buildings. I keep the soul. I turn the invisible into value. And this factory… has SO much invisible potential: ✔ Beautiful factory windows ✔ Corner exposure ✔ Lane