Sydney Sweeney and Labubus are both being "sold" to Gen Z in varying ways and experts share their take on why this generation is buying.

A whirlwind of controversy in the fashion world has social media users in a frenzy. Singer Beyoncé just dropped a new ad for ...

How Beyonce x Levi’s and Sydney Sweeney x American Eagle Outfitters sparked political debate — and boosted stock prices for ...

Conservative talk show host Megyn Kelly had a full-on meltdown over Beyoncé’s new ad with Levi’s Jeans, and the “America Has A Problem” paradigm took the opportunity to let the entire world know about ...

Meanwhile, American Eagle and Sydney Sweeney aimed for quirky wordplay, a joke that didn’t land, and got a PR headache. The ...

Beyoncé's latest collab is here and it's denim on denim on denim. The musician's "Levii's Jeans" are available online now.

Robby Soave and Lindsey Granger react to Megyn Kelly's criticism of Beyoncé's Levi's ad.

Sydney Sweeney’s latest American Eagle ad has been at the center of numerous debates online, but now, another superstar has ...

When Beyoncé released her Levi’s campaign last year, complete with a reimagined ‘80s laundrette, a new track titled Levii’s ...

Sky News Digital Presenter Gabriella Power has slammed lefty hypocrisy over the difference in reactions to Sydney Sweeney in ...

Beyoncé teamed up with Levi’s for a new project that has sparked a lot of conversation online. A promotional photo resembles the style of 1950s Hollywood star Marilyn Monroe. The campaign shows the ...

Megyn Kelly slams Beyoncé’s Levi’s ad as “fake” while praising Sydney Sweeney’s “natural” American Eagle campaign, sparking backlash.