For one, expect the all-hands-on-deck new chairman of the FCC Brendan Carr would need to lean toward removing long-time limits on station ownership -- where a single entity cannot own TV stations ...

Consumers do not care as much as marketers do about brands and advertising. Asking detailed questions about things not central to people's lives runs the risk of generating mushy data.

Bloomberg was awarded a star, in sharp contrast to the Los Angeles Times, which garnered four chickens and Alden Global Capital, which was given three in this skewed rating system. Why would this ...

Warner Bros. will house its studios and streaming businesses including Warner Bros. Motion Pictures, Warner Bros. Television, ...

The Media Rating Council has released a draft of "Phase 2" of its controversial out-of-home media audience-measurement ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights ...

Data-driven CTV ad firm Strategus created a platform to give advertisers proof of performance through a direct link between CTV ad impressions and sales, using compliant, identity-resolved data and ...

The decision is based on the finding that consumer perception clearly associates the OpenAI mark with OpenAI. In addition, ...

In the wake of the FCC granting its approval last week of the merger of Paramount Global and Skydance Media, indications are ...

Search engines will do this all the time, but now Aleyda Solis, SEO consultant and founder of the boutique consultancy ...

Beginning in October, Meta will no longer allow political, electoral or social issue ads on its platforms in Europe. While ...

Roberts called Cronin “the full package when it comes to modern production — equal parts big thinker and agile maker. She ...