First there was Flo, the kooky TV spokeswoman for Progressive Insurance, stuck inside her weird futuristic white sales habitat, bundling things together, demonstrating the Name Your Price tool and ...
Laurel Coppock, affectionately known as Toyota Jan, has helped to create a positive, friendly brand image for the car maker, starting in 2012. However, Toyota Jan’s kept a low profile for the past few ...
Toyota is pivoting from a purely inspirational marketing message to a more practical approach for dealing with the coronavirus shock, as one of America’s biggest automotive brands fields a new ad ...
Toyota's new ad campaign is blurring the lines between reality and fiction. Since December 2012, the car brand and their agency of record, Saatchi & Saatchi LA, have featured "Jan" as a trusted, ...
Jan from Toyota, the perky and positive receptionist who has starred in commercials for the car brand since 2012, is a sort of automotive answer to Flo from Progressive. She's playful and has a ...
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