Saudi’s national tourism brand ”Saudi, Welcome to Arabia” premieres its enthralling new international campaign, “This Land is Calling,” which is launching across the United Kingdom ...

In its race to welcome 150 million tourists, Saudi Arabia's new tourism campaign promises to offer just about everything to everyone. “An unexplored territory….Untouched. Uncharted.” That ...

While his ministry is only about four years old, Saudi Arabia has always had a tourism industry, though it was mostly focused around religious travel. In recent years, the largest growth area has been ...

Wonders of Arabia, organized in collaboration with the Saudi Arabia Pavilion at Expo 2025 Osaka and the Saudi Tourism Authority, was held from July 9 to 16, 2025, at the Expo Exhibition Center, ...

The little-touristed province of Aseer, an area with a rich cultural heritage, forms the linchpin of the Saudi Arabia's $1 trillion bet on tourism.

Saudi Arabia's sovereign wealth fund, called the Public Investment Fund (PIF), and private investors are working on master plans costing billions of dollars for projects that can be enjoyed year-round ...

Saudi Arabia’s Minister of Tourism Ahmed bin Aqil al-Khateeb did not tell the world his formula to make World Tourism Day 2023 magical and successful, but those invited to the Kingdom for this ...

Saudi Arabia’s Leading Shopping Mall Hotel - Hilton Riyadh Hotel & Residences Saudi Arabia’s Leading Tour Operator - Al Fahhad Travel and Tourism ...

In preparation for a significant surge in tourism, Saudi Arabia has established a new investment firm. The Public Investment Fund (PIF) has proudly introduced the Saudi Tourism Investment Company ...