The entertainment giant and Amazon have struck a partnership that will allow advertisers to buy up programmatic advertising ...

The pact unlocks more opportunities for brands using Amazon's Demand Side Platform to reach consumers watching Hulu, Disney+ ...

DIS' Amazon partnership enhances ad targeting, but the impact is delayed until 2026. Strong Q2 shows progress, yet ...

The company is continuing a big week in advertising partnerships by striking a new agreement with the House of Mouse.

The advertising divisions of Amazon and Disney are joining forces to open up new opportunities for streaming buyers. Under ...

Disney and Amazon have announced a new partnership set to reshape the streaming advertising landscape, revealed at the Cannes ...

A new integration with Amazon DSP demonstrates how platforms are working to bring together first-party data in clean room ...

Entertainment giant Disney (DIS) and tech firm Amazon (AMZN) have formed a new partnership to improve ad targeting for streaming TV, according to The Hollywood Reporter. Indeed, Disney’s Real-Time Ad ...

This postseason was the last time that local regional sports networks were able to broadcast the first round of the playoffs; ...

JP Morgan analyst maintains Overweight rating on Roku after strategic partnership with Amazon. Platform-level integration ...