Every new head coach for every team comes in wanting to change the culture. And any head coach worth a damn will have a distinctive idea of what kind of culture he wants to implement as well as how to accomplish it.

Carroll wants everyone in the organization to continually strive to get better, saying "You're either competing or you're not."

Carroll wasn't drawn by the allure of living in Las Vegas but by the 'once-in-a-lifetime' opportunity to work with the NFL's GOAT.