Fox has struck a season-long sponsorship deal with Toyota that will essentially make the automaker’s Tacoma another member of ...
ISpot.tv has received Media Rating Council (MRC) accreditation for its ability to identify, verify and track national TV ad occurrences across 178 linear and broadcast networks, per details shared ...
US-based cross-platform ad measurement and attribution company iSpot has launched an agentic AI-powered solution called SAGE, backed by an investment in NVIDIA AI servers which allow it to extract ...
Consumer Reports' verdict on the top new cars for 2026 is in, and it brings some welcome news for car shoppers looking to cut down on their fuel use while also staying safe on the road. This year's ...
There are more than 260 cars, trucks, and SUVs on the market today, enough to make a car buyer’s head spin. But only the cream of the crop make it onto CR’s Annual Top Picks list. Whether you’re ...
Video ad measurement rivalry is so fierce, it’s spilling from the boardroom to the courtroom. Last week, a jury in California awarded $18.3 million to video measurement firm iSpot to resolve its ...
Roku will be the first major streamer to use measurement firm iSpot‘s Outcomes at Scale metric as the companies look to improve targeting for advertisers. The partnership was announced Tuesday at CES.
iSpot attribution powers Roku's optimization for better campaign performance Roku, Inc. (NASDAQ: ROKU) is now the first major streaming publisher to use iSpot’s Outcomes at Scale product for the ...
To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min The company's relocation could ...
2026 is nearly upon us, and while the end of the year is typically a time to reflect on the past 12 months, we're instead already gazing into the future. Every year brings a slew of new cars, and 2026 ...
To continue reading this content, please enable JavaScript in your browser settings and refresh this page. Preview this article 1 min She joins the company from ...
The U.S. Joint Industry Committee (JIC) has completed its mid-term audit of Comscore, iSpot and VideoAmp, reaffirming the certification and currency-grade readiness of all these firms, per a press ...
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