With tech giants lobbying for AI training on copyrighted material and artists filing lawsuits to protect their work, adland ...

This Labour Day, a powerful tribute by creative agency The Friday urges us to see the workers we pass by without a second thought. But does recognition go far enough?

The subtle design refresh spans over 50 sub-brands across categories like pharmacy, groceries, and on-demand streaming under a single brand umbrella.

The results demonstrated that there was a brand uplift of 40% when ads were placed against “unsafe” content, compared with an ...

State of Creativity' report finds that more than half of brands describe their ability to develop high-quality insights as ...

“Wear the damn shorts” was created by Havas London. The campaign follows research by Sweaty Betty, which found that only 16% ...

Three years ago, Adidas and FCB introduced Runner 321, a campaign that encouraged top marathons to reserve bib number 321 for ...

Hazel Yap, co-founder of influencer marketing agency Serious Media, unpacks the business behind the buzz—arguing that content ...

Based on $2.4 billion in ad spend across 1,300 apps, AppsFlyer’s latest report reveals why emotional storytelling, tutorials ...

Hazel Yap, co-founder of influencer marketing agency Serious Media, unpacks the business behind the buzz—arguing that content ...

Based on $2.4 billion in ad spend across 1,300 apps, AppsFlyer’s latest report reveals why emotional storytelling, tutorials and platform-native talent now outperform big-budget creative in mobile ...

Articles written by Kirsty Hathaway ...