Hyundai is launching a new multicultural marketing campaign, and an executive reportedly says that it’s good for business.

multicultural marketing is a discipline that needs to be integrated across internal channels and functions..." Below, let's look at five key steps that could help pharma marketers evaluate their ...

The Department of Education publicly sent two letters to schools that receive federal funding, threatening to pull that ...

The South Korean car manufacturer Hyundai has chosen to double down on so-called diversity, equity, and inclusion (DEI), prompting many car drivers to vow to never drive […] ...

The research from Spencer Stuart also shows the average CMO tenure at Fortune 500 companies was 4.3 years in 2024, a slight ...

Luxury fashion experts say brands should focus their marketing on collaboration, craftsmanship, and experiences to succeed ...

Algorithms are rewriting the marketing playbook. Nearly 60% of global advertising investments are already influenced by ...

HUNT VALLEY, Md. (SBG) — Sinclair's annual Diversity Scholarship program is now accepting applications for the 2025 academic ...

At SXSW, CMO Katie Welch talked about the yearslong route to Rare Beauty launching a brand campaign and why community is a two-way street.

The forthcoming release of Grand Theft Auto VI (GTA 6) is poised to make a significant economic impact, not only within the ...

The insurer brought together celebrities and influencers for a Batman-powered campaign that was originally meant to kick off during the big game.