In China, during the Spring Festival holiday, activations centered on its leading brands such as Coca-Cola, Sprite and Minute Maid. The company also launched occasion-based marketing campaigns that ...

The Varsity, the iconic Georgia eatery, helped define the college town of Athens for decades before recently decamping for the nearby suburbs. Everyone still has memories.

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...