The company’s stock is getting a boost from the DeepSeek news, but AI isn’t driving a rush to upgrade iPhones yet.

US stocks gained steam on Thursday afternoon as investors digested megacap tech earnings and waited for Apple (AAPL) results ...

The company has heavily advertised AI features since the latest iPhones were released in September.

Amazon.com is increasing its advertising on billionaire Elon Musk's social media platform X, the Wall Street Journal reported on Thursday ...

Apple Inc. gave a reassuring revenue forecast for the current quarter, helping boost shares of the world’s most valuable ...

The accounts involved in the effort, including those of Chinese diplomats, embassies and state media, amplified media coverage of the launch and promoted the idea that DeepSeek challenged U.S.

Apple executives on Thursday forecast relatively strong sales growth, a sign the company will recover from a dip in iPhone ...

From IBM's solid quarterly numbers to Microsoft's weak earnings show, here's a look at some of the major developments from ...

Apple beat Wall Street's quarterly profit estimates on Thursday, but iPhone sales and China revenue for the holiday quarter ...

While iPhone sales faced headwinds, Apple’s Mac and iPad segments saw significant gains. The company reported $8.99 billion ...

Apple reported fiscal first-quarter earnings Thursday. Analysts are focused on iPhone momentum following a sluggish start to ...