The launch upends its founders’ original mission of creating an app with ‘No Ads! No Games! No Gimmicks!’ This week, WhatsApp ...

After the tech giant announced it would begin to include ads in WhatsApp’s Updates tab, which is used by roughly 1.5 million ...

Ads in WhatsApp will be shown only in the app's Updates tab, which is used by as many as 1.5 billion people each day.

More than a decade after it acquired WhatsApp, Meta will begin showing ads within the app.

The Status tab is valuable screen real estate. Meta says more than 1.5 billion people use it every day. Advertising is still ...

Meta rolls out WhatsApp ads and Channel subscriptions as part of a strategy to make money from the app.

For the first time since launching in 2009, WhatsApp will now show users advertisements. The ads are “rolling out gradually,” ...

The ads will be shown to users only within WhatsApp’s “Updates” tab to separate them from people’s personal conversations.

WhatsApp is rolling out new ad features including a subscription model that will allow channels to offer exclusive content ...

WhatsApp is testing ads in Status and paid channel subscriptions, all inside the Updates tab. Private messages remain ...

WhatsApp’s Updates tab features let you reach 1.5 billion daily users through promoted channels, subscriptions, and Status ...