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Marketers react to American Eagle’s Sydney Sweeney ad

Newsweek on MSN · 1d

American Eagle scores big win amid Sydney Sweeney ad backlash

American Eagle sparked a firestorm online late last month when the clothing company released a commercial featuring Sweeney, an actress known for her roles on Euphoria and The White Lotus.

Soap Central · 20h

Did American Eagle Instagram followers increase following Sydney Sweeney ad controversy? Report explored

Per Newsweek and Social Blade, American Eagle has gained over 142,700 followers on Instagram in the last month alone, a large chunk of which came after the ad was released. On August 1, the day the brand issued its statement, it gained 18,300 followers. The following day, it amassed 25,969 more, and by the third day, it grew by 15,492 people.

People on MSN · 5d

Sydney Sweeney's Brother Trent Shows Support for Her Controversial American Eagle Campaign on Instagram

Sydney Sweeney's brother, Trent, poked fun at her controversial American Eagle campaign. The actress' brother, who is in the U.S. Air Force, referenced the ad while sharing a career milestone.

5d

Lizzo twerks in denim hot pants while mocking Sydney Sweeney’s American Eagle campaign — again — with new song

The singer previously spoofed Sweeney’s controversial ad by posting a satirical version of the campaign, captioned, “My jeans ...

11d

American Eagle breaks silence on Sydney Sweeney jeans ad controversy

Clothing retailer American Eagle has addressed its controversial ad campaign starring "Euphoria" actress Sydney Sweeney.

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