NEW YORK — Sony marketing and advertising plans for the year will attempt to accomplish several tasks including re-associating the Walkman brand with the company. Peggy Ang, Sony’s senior manager of ...

The Walkman, introduced by Sony in 1979, transformed portable music with its mobility and convenience. Despite initial variations in global branding, the term “Walkman” became synonymous with personal ...

In this era of iPod dominance, Sony's Walkman hasn't gotten a lot of buzz. WSJ's Lauren Goode looks at how the S series Walkman stacks up to the competition and finds it lacking especially for Mac ...

Every time Ben publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from Business ...