In the Captain Marvel/Shazam comic books, lightning is used as part of the transformation process. Saying the word brings down a force of lightning from Zeus that transforms the summoner into a Shazam ...
(Marvel came up with their own trademarked version of 'Captain Marvel' in 1967, but more on that in a bit.) When D.C. acquired the licensing of the character back in 1972, they had to re-title the ...
A great way to find out what a screenwriter is thinking is to ask him who he pictures in the title role.’Shazam’ writer Bill Birch was asked that and he replied… I always thought Ryan Reynolds would ...