You’ve heard of how SK-II harnessed the healing power of yeast in the form of the brand’s bestselling Pitera essence. And how can we possibly miss our favourite celebrities across the globe, such as ...

Japanese skincare brand SK-II is aiming to increase awareness for its line of beauty products through a mobile banner advertisement on New York magazine’s fashion blog The Cut. The banner ad found ...

What: The perfect last-minute holiday gift, this skincare starter kit contains three of SK-II’s most popular products — Facial Treatment Clear Lotion (toner), Facial Treatment Essence, and R.N.A.POWER ...

Long before human robots stroll the streets with us, they’ll be posting and socializing right alongside us on the internet, piercing the meniscus between reality and unreality. They are already doing ...

SK-II is winding back the clock in more ways than one. On August 19, the Japanese cosmetics brand best known for its anti-aging formula recruited four long-time ambassadors to remake their first ...

Skincare brand SK-II opened its first pop-up shop centered around mobile phones at a mall in Hainan, China, according to a press release. The store, which embodies a format the brand calls "social ...

You’ve Never Seen Olympians’ Stories Told Like This Before SK-II enlisted Simone Biles and other world-class athletes to encourage women everywhere to take destiny into their own hands. There’s always ...

It all began with a chance observation in a humble sake brewery in Japan, where scientists noticed the workers had wrinkled faces but youthful looking hands. Years of in-depth research later, the ...

In China, an unmarried woman over the age 27 is deemed 'sheng nu' or a leftover woman. And in 2016, P&G skincare brand SK-II aimed to defy the term by creating ‘Marriage Market Takeover’, a campaign ...

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