Super Bowl commercials have become more elaborate and star-laden each year, and beer brands are all-in on celebrity cameos ...

The brand is betting that U.S. interest in soccer will help the beer grow marketshare in a crowded space. By Alex Weprin Senior Editor In a Super Bowl spot that brings together the two biggest ...

“Ted Lasso” star Jason Sudeikis and NFL hall-of-famer Dan Marino join the GOAT for some light beer-fueled beach soccer. Lionel Messi might be the planet’s greatest living soccer player, but one thing ...

Here’s a sneak peek at what could be some of the most liked ads by consumers in this year’s Super Bowl. Ad tester System 1 has put ads released early by Super Bowl advertisers into testing and leading ...

Willem Dafoe, Catherine O’Hara, Sabrina Ionescu, Randy Moss and Ryan Crouser face off on the courts in Michelob Ultra's Super Bowl spot Sabrina Weiss is the Editorial Assistant of PEOPLE's food ...

Michelob Ultra keeps on using the Super Bowl to take big swings in sports. Soccer great Lionel Messi will show off fancy footwork in the Anheuser-Busch InBev beer’s latest Big Game commercial, which ...

The Anheuser-Busch brand is betting that some "friendly competition" and big stars will help it stand out on the most crowded advertising day of the year. By Alex Weprin Senior Editor Can an actor ...

MIAMI — Lionel Messi has won global futbol’s biggest prize. He’ll now be part of American football’s biggest day. The Inter Miami star, World Cup champion and global soccer icon will headline a Super ...

Pints and pickleball go hand-in-hand in Michelob Ultra’s Super Bowl spot. On Wednesday, Jan. 22, the beer brand released a 15-second ad teasing the competitive commercial with Willem Dafoe, Catherine ...