The marketing and business development functions both broadly aim to increase revenue for the firm by bringing in more work, but each has a different focus and approach. At a recent social event I ...

Jedi Digital Marketing Hong Kong announces the introduction of an enhanced digital marketing framework developed to address the growing need for structured, data-informed, and performance-focused ...

Business development and marketing departments have one common goal: growing the business. When these teams work together, accounting firms see increased visibility, growth, profitability and more.

As a law firm, you may face unique challenges within the competitive legal landscape. To succeed, connecting the dots between marketing and business development isn’t just important—it’s essential.

Although marketing and product development are often segregated within a business, the two department stand to benefit by communicating and working together. The marketing department is simply more ...

Blue Atlas Marketing, a leading B2B digital marketing and web development agency, has been honored with the Global 100 2026 ...

Join the GlobeSt.com Women of Influence 2019 conference July 10 th and 11 th in Broomfield, CO, which celebrates the women who drive the commercial real estate industry forward. The event will address ...

Smart career development goals help you to plan your marketing career, using the SMART acronym as a guide. SMART career goals are Specific, Measurable, Attainable, Relevant and Time-bound. The SMART ...

Joe Matuscak, chief marketing and development officer at Riveon Mental Health and Recovery in Lorain, has seen how people with addiction and mental health issues in Northeast Ohio have received much ...

Harden is widely known across the industry, bringing more than 40 years of experience in brand building, product development, ...