The LEGO Group says it will introduce a new “SMART Play" system in 2026 designed to make brick-built creations respond to how children move, hold and imagine with their toys.

Developed by the Lego Group’s Creative Play Lab, the Lego Smart Play system will make sounds and activate lights based on player movements and builds. Lego says the new platform "features more than twenty patented world-firsts," including a new custom-made chip that's smaller than a standard Lego connector stud.

Lego's construction sets have been a fantastic choice for analog play for several decades now. These interlocking building blocks are set to get way more interesting with the inventive toy company's new Smart Play system that features electronics-packed bricks and minifigures for more

Lego launches ‘biggest innovation in decades’ with smart building blocks - Advanced electronics built into new bricks and figures can detect how they move and respond with light or sound effects