At its Knowledge 2025 event last week, ServiceNow unveiled a new AI-powered CRM platform and an increased focus on the CRM market that challenges traditional approaches and established leaders.

ServiceNow has set its sights on the CRM market. If you hadn’t heard it before now, it came through loud and clear at Bill McDermott’s Knowledge user conference keynote this year as he declared that ...

At Knowledge 2025, ServiceNow launched its AI platform, built to use any AI, agent or model across the enterprise — driven by unified, real-time data. At its Knowledge 2025 event last week, ServiceNow ...

ServiceNow's journey from IT service management tool to enterprise platform company has been one of the more consistent narratives in enterprise software over the past decade. While competitors have ...