Goldfish changed its name because adults have seemingly forgotten their roots — but it's only temporary. That's right. Goldish is now Chilean Sea Bass. The snack, initially made for adults, has ...

Goldfish makes a playful play to snag adult, Millennial and Gen Z snackers with “Chilean Sea Bass Crackers.” They’ll be available through Oct. 30 while supplies last. The makers of Goldfish crackers ...

The snack that smiles back is going through an identity change. Goldfish crackers will temporarily be known as Chilean Sea Bass Crackers, the company announced Wednesday. The popular cheddar-flavored ...

Goldfish is rebranding to Chilean Sea Bass crackers to “remind” Gen Z and millennial customers that the nostalgic snack is intended for all generations Sabrina Weiss is the Editorial Assistant of ...

Stacey Leasca is an award-winning journalist with nearly two decades of newsroom experience. She is also the co-founder of Be a Travel Writer, an online course for the next generation of travel ...

The snack that smiles back is rebranding. Goldfish, the fish-shaped cheddar crackers made by Pepperidge Farm, has temporarily changed its name to Chilean Sea Bass in hopes of appealing to ...

New York (CNN) — Goldfish crackers are synonymous with hungry kids, but the company is betting that a sophisticated name change could expand that audience. The Pepperidge Farm snack brand is tweaking ...