The GCC functional food market is entering a period of sustained expansion as rising health awareness, growing disposable ...
Functional food trends are driven by more than just taste: they’re driven by human need. With AI, the market can be analysed and the needs driving consumption understood. Most functional food trends ...
"We're selling [almost] as much protein cold foam as we do flat whites," Starbuck's EMEA Manager of Beverage Development Sam ...
Functional food brands face a range of challenges, from taste to health claims, in order to get their products to appeal to consumers, and educate them about product potential. Functional foods – ...
M&S ‘Brain Food’ range of fortified products launched in January. Credit: Marks and Spencer Do functional foods specifically targeted at brain or cognitive health deliver the benefits they claim and ...
Love it or loathe it, the Make America Healthy Again movement has reignited the food as medicine philosophy and with it the demand for increasingly sophisticated functional ingredients. For start-ups, ...
A good night's sleep could be a functional product away, as consumers swap their alcoholic nightcap for a nonalcoholic option or their favorite comfort food to ease their mind after a long day, Scott ...
Functional beverages are among the fastest-growing functional food segments. This is partly due to their perceived benefits for overall health and chronic disease prevention. A functional beverage can ...
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