Buying a Mac or MacBook through the Apple Store is now much more like buying an iPhone or iPad.

It's a notable departure from Apple's long-standing sales formula. Historically, Mac models were divided into several predefined versions, such as base, mid-tier, and maxed-out. Those bundles ...

Apple has quietly updated the way that users buy and configure Macs on the online Apple Store, giving customers a process that's closer to buying an iPhone or iPad.

The 2024 iPad Mini was introduced in October 2024, replacing the three-year-old model with one powered by an A17 Pro chip that's Apple Intelligence-ready. The device comes in a range of colors -- blue ...

The Mac Mini is one of Apple's most appealing computers, particularly for those who want the benefits of a desktop computer without the premium pricing of Apple's more professionally minded Mac Studio ...

Now is a great time to buy a new Apple computer. One of the biggest decisions you’ll have to make when buying a new Mac is whether you should buy a desktop model or opt for a laptop instead. Apple’s ...