There are strict rules about what drug companies can say in TV or print ads. But a new study shows there's a lot more wiggle ...

It starts with a variety of unappetising smoothies, or language like "embarrassed" or "guilt". Visible on prime-time TV, radio and social media, the two advertising campaigns are clearly weight ...

One of the top sources of added sugar in children's diets is in their breakfast cereal. A new study shows that advertising drives sales of high-sugar cereals when it's aimed directly at kids under 12 ...

In 1962, the Congress vested the Food and Drug Administration (FDA) with the authority to regulate prescription drug advertising. These advertisements can mislead the public about the risks and ...

Every day, millions of consumers encounter thousands of advertising messages without realizing the sophisticated psychological techniques embedded within them. Modern advertising campaigns rely ...

We've all seen them: 30-second television ads from attorneys, targeting those who've had a negative side effect after using a ...

The administration is proposing a return to a 1990s-era policy that kept most drug ads off TV. That could dent the revenues of drugmakers and major networks. By Rebecca Robbins Christina Jewett and ...

Sarah Bauerle Bass has received funding from a number of organizations, including the National Institutes of Health, the American Cancer Society, Pennsylvania and Philadelphia Departments of Health, ...